On Fri, 5 Dec 1997, Phillip Helbig wrote:

> [...]  The
> differences between different journals, not only regarding references,
> and the fierceness with which they say they will reject anything which
> does not conform (though this might not be true in practice) are
> amazing, especially considering how unimportant such things should be.

They are NOT unimportant. A consistent and aesthetically pleasant look
for a journal, that is unique enough to make it readily recognizable, is
a must. Too bad typography becomes a lost art nowadays...

Good luck


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